Shadrack Mwaiseje, Godluck Goldian, Debora Kisinga, Barnabas Maagi


 Small Agricultural trade contributes significant portion to the agribusiness as it makes a total of 28% of GDP and employs about 80% of the labor force .Thus, it is among the potential areas of investment which has a positive impact on the individual and national wide economic advancement. The study aimed at analysing logistics drivers of small agricultural traders in Dodoma City. Specific objectives were to determine the contribution of innovations on the Micro agricultural trader’s performance, to identify the contribution of logistics networks on the small agricultural traders’ performance and to unveil challenges facing agricultural small traders’ performance. Descriptive research design was adopted where the primary and secondary data were collected by using questionnaires and interview guide. Samples of the study were obtained purposively as only participants who are actively involved in agribusiness were included. The areas of study were Majengo and Sabasaba Market in Dodoma City.  Data were coded, classified and analyzed descriptively by using SPSS. The findings revealed that there is positive correlation between innovation and agribusiness performances. The use of modern communication technology, storage facilities, mechanised handling facilities, Quality transportation facilities and electronic record keeping increases the pace of business performances. Moreover, the good distribution network reduces costs, enhances fast delivery of products and maximises sales. Tight business regulations and low level of technology found to be the main stumbling blocks affecting the performance of agribusiness. The study recommends that initiatives should be placed on innovation capabilities; creating enabling business environment and revising tight business regulations such as taxes, bureaucracies and environment regulations and enhancing capacity building on technological adoption in order to eliminate the observed challenges in agribusiness operations.


Logistic Drivers, Small Traders, Agriculture and Performance.

Full Text:



Barham, J; &Chitemi, C (2009). Collective action initiatives to improve marketing performance; Lesson from farmer groups in Tanzania. Food Policy, 34(1), 53-59. https;//

Bienable, E.C.C.L; C.J.F& Liagre L (2004).Lesson learned from literature review.World

Boehlje,M.,Roucan-Kane,M., &Broring, S., (2011). Future agribusiness challenges; Strategic uncertainty innovation and structural Change.International food and Agribusiness management Review 14(5), 53-81

Calandra, D.M., Mauro, D. Di, Cutugno, F. and Martino, S. Di. (2016), “Navigating wall-sized displays with the gaze: A proposal for cultural heritage”, CEUR Workshop Proceedings, Vol. 1621 No. February, pp. 36–43.

Cigolini, R. (2006), “A new framework for supply chain management Conceptual model and empirical test”, available at:

Farrington, B., & Lyson F., (2006); Purchasing and Supply Chain Management

Frendirch,N.,Hyder,M&Theuven,L (2012.Sustainability Management in Agribusiness Challenges, Concepts, Responsibilities and Performance.International Journal on Food System Dynamics 3(2), 123-135

Harrison, A. and Hoek, R. Van. (n.d.). Logistics Management and Strategy.

Kazungu, I; Ndiege,B.O; Mchopa A.,&Moshi;J.(2014).Improving livehoods thorugh Micro and Small Agribusiness Entreprises: Analysis of Contributions, Prospects and Challenges of Nursery Gardens in Australia Tanzania. European Journal of Business and Management online; 6(9) 12222-2839

Makhura,M (2001). Overcoming transaction costs barriers to market participation of small holders farmers in the Northern Province of South Africa.Retrieved from on 23 July 2018

MCB University Press. (1999), Supply Chain Management., MCB University Press.

Moonen, H. and Popova, V. (2014), “Performance Indicators in Logistics Service Provision and Warehouse performance indicators in logistics service provision and warehouse management – a literature review and”, no. may.

Ounnar, F. and Pujo, P. (2011), “Evaluating suppliers within a self-organized logistical network”, available at:

Sanchez C & Pereira H L. (2018). Organizational Performance and adoption of sustainable practices in the Agribusiness Industry. Journal of Environmental Management and Sustainablity, 235-249

Sebatta, C., Wamulume, M. and Mwansakilwa, C. (2014), “Determinants of Smallholder Farmers ’ Access to Agricultural Finance in Determinants of Smallholder Farmers ’ Access to Agricultural Finance in Zambia”, No. October, available at:

Tibbits, T. and Zentner, A. (2013), “Logistics Network Design : A Response to the Challenges of Logistic Systems Management”, No. November 2014, available at:

WorldBank. (2017), “Agriculture and Environmental Services”, No. November.


  • There are currently no refbacks.

Copyright (c) 2019 Business Education Journal